Notes from the field.
Guides for Indian builders and channel partners: lead response, site visits, live inventory, bookings, sales reports and the MahaRERA QPR.
Real estate CRM options in India compared: Excel, generic CRMs and TRET
Excel, a generic CRM or a real estate CRM? Compare lead capture, inventory, channel partners, cost sheets and after-booking work for Indian builders.
Read the post- Guide5 min read
NRI buyers: follow-ups across time zones, documents and payment tracking
NRI buyers decide from another time zone, pay through specific bank accounts and rarely visit the site. How a builder's team can follow up and keep them informed.
- Guide5 min read
Weekend walk-ins at the site office: capture every visitor before they leave
Weekend walk-ins are a builder's warmest leads and the easiest to lose. How to capture every visitor at the site office and follow up before Monday ends.
- Guide6 min read
Cancellations and refunds: handling a booking that falls through, with a clean paper trail
How a builder should handle a flat booking cancellation: what MahaRERA allows you to deduct, refund timelines, and keeping a clean record from booking to refund.
- Guide5 min read
Filing your MahaRERA QPR from sales records, without a week of Excel
What a MahaRERA quarterly progress report needs, when it is due, and how to pull the booking and sales figures from your records without a week of Excel.
- Feature5 min read
Reports a sales head actually reads
Which source brings bookings, who answers leads fastest, which follow-ups slip. The TRET reports, and the questions each one answers.
- Feature6 min read
Missed calls that get called back
Connect your virtual number and every missed call becomes a lead with a call-back due in 15 minutes. Plus one-tap bridged calls and a call log that fills itself.
- Feature5 min read
After the booking: payment schedules, demand notes and a page for the buyer
A booking is where the paperwork starts. How TRET builds the payment schedule, sends demand notes before instalments fall due, and keeps the buyer informed.
- Guide6 min read
The first five minutes: lead response time and auto-assignment
Portal leads go cold fast. How TRET assigns every new lead in seconds, starts a response clock and shows who is answering and who is not.
- Feature5 min read
Site visits that turn into bookings
Schedule, confirm, check in and record the outcome of every site visit, with pickups, reminders and a visit-to-booking rate that tells you what is working.
- Guide5 min read
What a real estate CRM really costs in India
Per-user price, billing cycle, setup fees, add-ons and GST: what to check before you sign, and exactly what TRET costs for a team of 2, 5 or 10.
- Feature5 min read
From Excel to TRET in ten minutes: importing your leads
Bring years of leads in from a CSV or Excel file, or a 99acres or MagicBricks export. TRET matches the columns, skips duplicates and assigns every lead.
- Feature5 min read
Is 704 still free? Live inventory across towers
How TRET keeps every tower, floor and unit current as holds and bookings happen, so two salespeople never promise the same flat.
- Feature6 min read
Who brought this client? Settling channel partner claims with a timestamp
Two partners, one buyer, one commission. How TRET records which channel partner registered a client first and works out what they are owed at booking.
- Launch5 min read
Launch week: what we shipped in TRET's first three days
A calendar that plans your day, notifications where you want them, shareable unit pages with photos, and live payments with proper GST invoices.
- Feature6 min read
Plan the day you'll actually have: inside TRET's calendar
How TRET's calendar puts follow-ups, site visits, travel and payment dues on one timeline, warns about clashes, and reminds you before each thing.
- Launch5 min read
Why we built TRET: the spreadsheet, the WhatsApp groups and the lost leads
What we saw inside real estate sales teams before TRET, why generic CRMs didn't fix it, and the five rules we built the product around.
- Launch5 min read
Introducing TRET: a real estate CRM built for how India sells homes
TRET is live. One CRM for Indian builders and channel partners: every lead in one list, site visits, live inventory, bookings and payment schedules.